Profile
About Me
Madison Perron is a Front-End web developer specializing in web design, web management, and project management. As a versatile Front-End Web Developer, Madison offers expertise in responsive web design, web content management, and creating engaging digital experiences that drive user engagement. She has a strong track record for managing multiple websites, conducting A/B testing, providing digital insights, and contributing to the design and development of multiple websites. Madison's skills stand out due to her exceptional stakeholder alignment/support and data-driven problem-solving skills
Expertise
Web Management, Responsive Web Design, Quality Assurance, Project Management, Data Driven Decisions
Experience
Front-End Web Developer -AutoCanada Marketing Department
2021 - present
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Manage a portfolio of dealership websites for various auto brands within a marketing team.
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Conducted A/B testing to optimize calls-to-action on websites, driving increased lead generation for dealership stakeholders.
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Provide marketing campaign and site optimization insights to dealership stakeholders through analyzing data.
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Create campaign and model-specific landing pages using HTML/CSS, aligning with OEM branding and marketing requirements.
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Contribute to the design and development of multiple websites, showcasing versatility and skill in various projects.
Junior Analyst - Corral AI
2018-2021
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Troubleshoot issues and conducted user testing to enhance product functionality.
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Collaborated with managers to identify and streamline technological processes.
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Performed technical edits to ensure an exceptional user experience.
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Spearheaded initiatives related to product development and innovation.
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Analyzed test results, promptly identifying and reporting errors or opportunities for enhancement.
Tools
Adobe Photoshop
Sublime
Figma
Hotjar
Mockflow
Browserstack
Languages
English
French
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